A large space at the 2019 EI Live show needed an impactful and coherent design to cover the many product categories and brands to be featured on the stand.
All panels were individually artworked for large scale printing and the entire stand was visuallized in 3D (as pictured) to enable the client to understand the space. There were additional internal pillars that featured product — all artwork had to be carefully aligned to the product positioning.
The design was continued in a 36 page product guide that was handed out to stand visitors, including additional product information and company overview.
This great example of joined-up thinking and branding consistency (under significant time pressures) made for a challenging but rewarding project.
The proposal was submitted to Invision UK as flat artwork and as a 3D photoshop visual shown here.
One of the main outer walls
A freestanding display
A second main wall
A 36 page product guide (shown below) was also created in the same design, and including additional product information and company overview.